Archive for October, 2009

Distributing Business Gifts During Business Gatherings

October 29th, 2009



If you plan to organize a business gathering for your clients as well as customers to promote your business, perhaps you will need to take into account several things to make your clients and customers pleased with your business, and also your arrangement. Many companies uses business gifts as their tool to promote easily their brand. Business gifts with the company’s brand or logo are given to the people who are present during business events, as they can please people and would get your company good publicity. The printed items that are given comes for free which easily impress any receiver. The scriptures in your business gifts should include the company’s name and logo so that each one who receives the gift will be reminded of your business.

There are many organization who uses promotional products as business gifts to expand their company and to make their clients stay with them. However, these give-aways should be useful and are in good quality so that your receivers would feel satisfied. Using useful and good quality business gifts is always best as they could last for longer time and are more efficient in attracting possible clients and customers. The different printed gifts have the brand name and logo imprinted on it which works like an advertising or promotional tool to publicized your business.

Your chosen business gifts should be able to create a link between your company and your receivers. They can serve as special presents for customers that may be distributed during trade shows and exhibitions. If you’d like to use them for your business gatherings, you have to make sure that the packaging is attractive and the items you use are of good quality. Remember, a good representation also leaves a good impression and can show that your company is really dedicated and have concern to your clients and customers, making a good reputation which is very important to promote the business.

Also, business gifts aren’t only for clients and customers, but for employees and executives as well. These are commonly given during Recognition and “Appreciation” Day. A company should set a budget for these events in order to buy business present for deserving employees and to appreciate bosses.

There are tons of different types of products available these days that you can use to promote your brand. The Internet can help you locate online stores that offer a massive range of promotional products which are available at nominal prices. You can find variety of products that are categorized into several categories and are available in different colors, designs, style, shapes and sizes so that you can easily take you pick. Popular promotional products available includes business mugs, notepads, logo pens, umbrellas, conference folders and numerous other products. For loyal clients and customers, gifts for them should somehow look elegant to show that their loyalty is appreciated. You may desk clocks, business totes, picture frames, photo albums and the likes. These beautiful business gifts made it easy for your loyal patrons to identify and remember not only your products and/or services but also the good relationship you have built with them.

By: Janet Verra

Business Partnerships – What Do They Involve?

October 29th, 2009



What is a Partnership?

A partnership can be defined as; two or more people or organisations carrying on a business together with a common goal of making a profit. It is an association of two or more persons carrying on a business as co-owners, with the objective of making a profit together.

Arises from an Agreement by Two or More Parties

It can be established by an oral agreement or written contract and is normally assumed to exist when there is a perceived intention (by the parties concerned) to be partners. A partnership is a common and simple method of structuring a business. It is inexpensive and does not have to comply with many regulations or laws, except those contained in the partnership agreement which binds the parties involved together.

A partnership involves co-owners who have agreed to work together in the business and the partnership has the intention of making and sharing the profits between the partners. If these criteria are met then you are operating a partnership. Different rules apply for other structures such as a sole trader or a company. A partnership can come into existence by the people concerned discussing it and agreeing to go into business together.

How Does a Partnership Work?

A partnership involves a contract between the partners to engage together in a business. They agree that the purpose is to make a profit and that the assets and value of the business, as well as responsibilities are shared by the partners.

A partnership is unlike a company, which is a legal entity in its own right. A partnership is not a separate entity (or legal person), even if there are many partners. You usually go into partnership because the growth of the business is such that more capital, expertise, or more people are required to cope with the growth of the business.

Some partners may contribute nothing at all except that their involvement in the business, yet they still have the full rights of a partner. A partner that contributes property or capital, but is not involved in the business (they do not provide any labour or skills on a day-to-day basis) is termed a “sleeping partner”.

The law under which partnerships are administered in the USA is the Partnership Act. This Act sets out the law regarding how partnerships are to be run and is applied where there is no written partnership agreement in place. A partnership agreement can replace most of the matters laid out in the Partnership Act.

4 Critical Elements in a Partnership

There are 4 important elements in any partnership.

These are:

Not a legal entity.
Unlike a company, the partnership is not recognised as a separate legal person (legal entity) as apart from its owners. In a partnership, as well as in a sole trader business structure, the owners of the business are the people who are the entities and liable for the business. Liabilities unlimited.
The partners in the business have unlimited liability as to the debts of the business. This is not the case with a limited liability company where the partner’s liability is limited to the amount that they have not paid up on their shares. While partners may set limits in their agreement, to which each partner is liable, in a legal sense every participating partner’s liability is unlimited. Partners can take part in every area.
In general, partners must consent to most decisions required in the management of the business. However, it is the partnership agreement that clearly outlines if there is a change to the legal position that all partners can take part in the management of a partnership business. Transfer of interest.
Partners cannot transfer their shares to anyone outside the partnership without the agreement of the other partners. The other partners may not wish to bring on the intended replacement, so they can veto the transfer of shares to anyone they are not happy with.

The Partnership Act is the Act which sets down the rules for partnerships which can only be varied by the partners drafting up a formal partnership agreement and including terms different from those set out in the Act. It is recommended that every partnership has a partnership agreement because of the specific needs of a particular partnership, which may not be covered suitably by the conditions and rules set out in the Act.

If the agreement is properly drafted, it can cover issues and set down how problems are to be resolved before they occur. This makes the partnership agreement an essential document in the business structure and makes the agreement a very valuable document in any partnership.


Copyright 2005 StartRunGrow

http://www.startrungrow.com

By: Peter Viliamu

How Bad Business Attitude Can Kill Your Business

October 28th, 2009



Of course, no business owner in this world can afford to lose their business. Many policies and strategies are performed to protect (and grow) their businesses. Some will enjoy a big growth, some will stay as it is, and some will suffer from bad strategies. I will only talk to one specific point that can kill your business if you do not apply it very well: business attitude.

This is a clear example of how a bad business attitude can put a successful business in danger…

During my 15 years career in industrial sales and service business, I happened to know one trading company selling machines and parts to many industries. For years they enjoy fruitful relations with their loyal customers, as well as successfully build new cooperation with many other industries. All are built on the base of terrific service value, or in trading business we called it: after sales service.

After sales service is what makes a business owner can continuously run his business, and even bring it to a higher level. Because once we made a sales to a customer, we don’t just deliver the goods, collect the payment, and credit it in our journal, then finished. No! We want the customer to enjoy the goods and in the future do another transaction with us again. Or, if they are satisfied, they can refer our product to their friends, which means more customers for us. But how? By providing after sales service!

There are people who think that after sales service is another profit center besides the product. So, every service that they provide related to the product will be charged. That is normal, as business goal is gaining profit. However, if we charge for our after sales service, then what will be the added value we will provide for customer in order to keep them buying from us ?

So that trading company has a good after sales service tradition for years, and enjoy a fast growing by keeping the old and loyal customers. The customers are guaranteed with free machine service guarantee for life, machine back up when their machine got problem, and friendly and flexible approach to solve every problem.

Unfortunately, one day the boss decided to take control of the after sales service division. He changed all the previous policies, no more free services, no more free back up machines (they do provide back up machine but in terms of ‘rental’), no more friendly approaches. Everything is counted only on money basis. Customer gets something from them, customer must pay for it. Period.

So the company has transformed from ‘always ready to give’ to ‘must receive for all that we give’. Receiving first, then giving. I found this quote that is well-written about business attitude “…if you’re selling, giving more use value than you receive in cash value….” It emphasizes that, if you want to grow a business, build a long term relationship, by giving more use value to everybody (customers, suppliers, brokers, business partners, and even your competitors). Of course, without scarifying the business itself. Be good to everyone, and you will receive it back to your business, because people likes to have business with good people, people that they can trust, people that keep their promises.

No need to describe it in detail, but that new policies definitely become a shock for the trading company’s customers! Honeymoon is over! Complaints will keep coming. And what is going to happen with the business? Nobody knows now, yet. But from the story, we can learn one important thing : not an overpricing products, or delayed delivery, or broken parts over delivery, that can kill a business (you can revise, redeem or replace all the failures). But bad business attitude can!

By: Fanda Amnesiana